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Daanaa PDP (Product Development Process)

High confidence

Updated 29 Apr 2026 by David Olsson

Daanaa's Product Development Process

Daanaa Resolution operates a 10-phase Product Development Process (PDP) governing the lifecycle of every product from initial innovation through end-of-life. This is the process the engagement aims to augment โ€” not replace.

The 10 Phases

  1. Innovation โ€” Idea generation, market analysis, technology scouting
  2. Concept โ€” Feasibility studies, block diagrams, initial architecture
  3. Planning โ€” Project plan, resource allocation, cost/schedule/risk assessment
  4. Design & Development โ€” Detailed design, PCB revisions, firmware, simulation
  5. Verification โ€” Design verification testing against requirements
  6. Validation โ€” System-level validation, customer sample testing
  7. Transfer to Production โ€” Manufacturing process setup, DFM/DFT
  8. Production Release โ€” Volume production, quality monitoring
  9. Post-Production Release โ€” Field support, ECOs, continuous improvement
  10. End of Life โ€” Sunset planning, last-time-buy, replacement transition

Each phase defines:

  • Objectives โ€” What must be achieved
  • Activities โ€” What work is done
  • Outputs โ€” What artifacts are produced
  • RACI โ€” Who is responsible, accountable, consulted, informed

Gate Reviews

The Development Approval Request (DAR) is Daanaa's canonical gate-review artifact. A DAR presents the project status, technical progress, risks, costs, and resource plan for approval to proceed to the next phase.

Approval chain: Udi Daon (CEO), Raheem, Robert

Example: The Electra DAR combined Concept + Planning phases into a single review, requesting Development funding for the Sirius Evaluation System.

Project Priority Tiers

  • P1 โ€” Must do, hard deadlines, critical to existence (Mercedes, BorgWarner)
  • P2 โ€” Funded with committed deliverables (CTC/Orion, Heliene, Midwest, GAF)
  • P3 โ€” Not funded; some may become P1 if strategic

Team Structure

Per project: Project Lead (senior eng manager) -> Product Manager -> Architect/Sr Design Eng -> Implementation Engineers -> Tester & QA Engineers -> Application Engineer -> Documentation/Technical Writer -> Production Engineers/Fab/Supply

PMT meetings are run by the Project Lead.

Key Artifacts

  • CDR (Critical Design Review) โ€” System-level block diagram, requirements, I/O, compliance, BOM cost, efficiency budget, sub-module breakdowns, test plans
  • Project Plan Key Components โ€” Excel template for planning
  • Timesheet-Project Alignment โ€” ~40 categories across 12 named projects
  • Electra Reporting โ€” Deliverable-level status with hours planned vs. entered

Where the Substrate Fits

The substrate augments the PDP by:

  1. Capturing engineering reasoning passively during normal workflow
  2. Projecting that reasoning into PDP artifacts (DARs, CDRs, status reports)
  3. Automating timesheet generation from captured activity
  4. Surfacing a live cockpit for team leads (replacing manual consolidation)
  5. Maintaining traceability for ISO audit readiness

Sources

  • PDP Master Deck (48 slides)
  • Development Approval Request (Electra)
  • Project Priorities and Good Practices
  • CDR Template (Hardware)

See also